Allure
Allure comes in 5 templates, each one dressed for a different business. Open a template to browse its demo store.
Fashion & occasion wear
Fashion ateliers and occasion wear. Warm ivory, serif editorial: split hero, lookbook rails, shop-the-look, the film, client reviews, enquiry contact. Needs 6+ styled model photos and a few customer quotes.
Bags & accessories
Leather goods makers and bag boutiques. Cognac on cream, Bodoni serif: noir diptych hero, making-of steps, shop-the-look pins, bag bought on the page, client notes. Needs 8+ product shots in one light, 2–3 workshop or detail photos and a person carrying a bag.
Jewellery & watches
Fine jewellers and watch sellers. Ivory paper, deep emerald and champagne gold, Playfair serif: edge-to-edge film, signature-ring spotlight, piece mosaic, gifting folio, ring size guide, bench story. Needs 10+ macro piece photos, a bench photo and a short clip.
Shoes & footwear
Shoemakers and footwear boutiques — heels, loafers, boots, sandals. Stone paper, ink type, one oxblood accent, uppercase serif: full-bleed hero, shop-the-look, numbered lasts, size-guide table, craft columns. Needs 10+ clean shoe photos (on stone or worn) and a size chart.
Beauty & fragrance
Skincare, make-up and fragrance houses. Modern apothecary: blush clay and rosewood on milk-white paper, serif type. Cinematic texture hero, bestsellers by collection, the ritual in steps, hero serum, ingredients, fragrance promo. Needs 10+ blank-pack product shots and textures.