Carat

Fine-jewellery commerce theme — warm ivory pages, Cormorant headings with a gold italic accent, Jost light body, square corners and a near-black footer

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Transparent Mastheadoverlay

The reference masthead: transparent over the slideshow with white type, turning solid white on hover, on scroll-up and on every page without a photo hero. Wordmark centred, the menu on a second row, search / account / bag on the right, the notice bar above.

One-Row Mastheadinline

One solid row: the menu on the left, the wordmark in the middle, search / account / bag on the right — the lower masthead for a store with five menu items, where a second row would be a band of nothing.

Minimalminimal

Wordmark only — checkout and focused pages

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Columnscolumns

The reference footer: near-black, wordmark and quote on the left, link columns, the newsletter column on the right, then a bar with currency, copyright and payment marks.

Centredcentered

Wordmark, the quote, one row of links from the footer menu, socials, then the bar — for a small catalogue that does not need columns.

Minimal Barminimal

One dark row — currency, copyright — for checkout-focused stores

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Rich Textdefault

Rich text with headings, lists, and basic formatting

Delivery

Delivery fees and times depend on your address; you will see both at checkout.

Exchanges

Off-the-rail pieces can be exchanged within the stated window, unworn with tags. Made-to-measure pieces are final, but we alter them within the stated window.

Made to measure

Send measurements or come in; one fitting; ready on the agreed date.

Care

Wax prints: cold wash, inside out, line dry. Leather: a dry cloth and a little conditioner twice a year.

Statementstatement

One centred column of type on the tinted surface — an eyebrow, the serif heading with its italic word, a short body, one button, an optional footnote. For a quiz invitation, a manifesto, a promise; the reference's "Find your Personalized Recommendations".

Made to measure

Cut to you

One fitting, ten days — any piece in the collection cut to your measurements.

Book a fitting
Scrolling Bannermarquee

The dark scrolling strip — short notes in serif separated by the eight-point sunburst. Offers, shipping, returns, a warranty.

DressesAnkaraMenswearBagsShoesHeadwraps
Brand Storybrand-story

Copy beside a photograph or a video: the serif heading, an italic tagline in quotes, the body, one button — "After something special?" in the reference. align mirrors which side the media sits on; with neither image nor video the section is text-only.

Cut in-house

We started with a single sewing machine and a bolt of ankara from the fabric market. Today our workroom has twelve tailors, a pattern cutter and a shoemaker, and every made-to-measure piece still gets one fitting before it leaves.

Our story
Cut in-house
Flash Sale Stripdeal-bar

A slim strip between sections: the offer and a sub line on the left, a copyable code chip, the countdown to the offer end in boxes, a button on the right. The clock shows only while show_countdown is on and ends_at is in the future; otherwise a plain strip.

Owambe Season

Fifteen percent off every made-to-measure set.

Shop now
Icon Columnstrust-badges

A line icon, a serif title and one line each, three across on the tinted band — materials, care, a service.

Why this dress

Cut to measure

Three numbers and it arrives fitted — no tailoring after.

Real Ankara

Sourced wax print, matched at the seams.

Repairs free

Loose hem or popped seam — bring it back, we fix it.

Photo Columnsimage-columns

A heading and sub, then two to four photographs each with a small-caps title, a line of copy and an underlined link — "Stores & Services" in the reference: a piercing studio, collect in store, personalisation.

What we promise

Real wax prints

Real wax prints

Vlisco and Woodin, bought by the bolt at the fabric market.

Ten days

Ten days

Made to measure, one fitting, ten days — or we tell you before you pay.

Alterations

Alterations

Bring anything back and we make it fit.

Quote with Picturesquote-images

One serif line with small cut-out product photographs set into the sentence — "Life is {1} too short to wear ordinary {2} jewelry". Write {1}, {2} where each picture goes; without slots the pictures trail the line.

Welcome A short description of your brand that sets the tone for the whole experience.

Testimonialstestimonials

One centred customer quote at a time under five stars, the author beneath, arrows either side; rotates and pauses on hover.

Kind words

“They made twenty aso ebi sets for my sister's wedding from one bolt. Every one fit.”
CChioma N.
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Promo Bannerpromo

A photograph beside an offer: eyebrow, serif title, sub, an optional countdown, one button to the shop. markdown is a legacy fallback (line1=headline, line2=subtitle, line3=eyebrow, line4=cta label) used only when the structured fields are empty.

Gifts that *fit*

Gift edit

Gifts that fit

Every piece ships in our box with a hand-written card. Add the message at checkout.

Shop gifts

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Gridgrid

Four square cards across (two on phones): badge, second photo on hover, slide-up add to cart, serif title, light price with the strike-through on sale.

Best sellers

View all
Carouselcarousel

The same cards in a horizontal rail with round arrows — for best sellers or new arrivals.

New in

Tabbed Collectionstabbed

Underlined tabs above a grid — browse by category or collection without leaving the page.

Shop by budget

Signature Setbundle

"Get the Signature Set": a lifestyle tile with an ALL COLLECTIONS button, then the set's two or three pieces as cards with ADD TO SET, and a bar that counts how many of the set are in the bag. Each button opens that piece's own quick-add (core has no multi-add).

Best Sellers

Add 3 items to save on the setYour bundle is empty.
Collection Collagecollage

"Rings — One ring is a statement": a tall photograph carrying the title, a sub line and an underlined link, beside two product cards with quick-view and add icons.

The weekend *set*

The weekend set

The tee, the runner and the tote — the off-duty uniform.

Shop now
Shop The Lookshop-the-look

A lifestyle photograph with a pulsing hotspot per piece and, beside it, the current piece as a compact card with arrows to step through the set.

Best Sellers

The pieces worn in this picture — tap a dot to see each one.

Product Spotlightspotlight

One piece, large: its photograph beside the name, rating, price and excerpt, a line of merchant copy and one button to its page. Every fact is the product's own — only description and cta_label are authored. align: left|right sits the photograph beside the copy (mirrored), top runs it full-width above centred copy.

Àbíké Off-Shoulder Set

Dresses

Àbíké Off-Shoulder Set

(14)₦56,000₦65,000

The two-piece in a single wax print: an off-shoulder top and a high-waist wide-leg trouser.

View the piece
Featured Piecefeatured

A product-page moment on the home page: the piece's photographs as a small gallery with thumbnails beside the real buy box — options, quantity, add to cart — so the hero piece sells without a click.

Featured

The piece of the season

Ìfẹ́ Ankara Wrap Dress

(4.9 )

₦48,000

Tax included. Shipping calculated at checkout.

A midi wrap in real wax, with pockets.

Size — S

Only 7 left — ready to be shipped

1
View full details
Video Reelsreels

"Inspired By You, Created By Us": portrait video tiles that play on hover, each with a chip naming the piece and a quick-view. Shows only products that carry a video; no collection scoping.

3

Tilesgrid

Square photographs in a row with a small-caps serif name and one line beneath each — "Best sellers · Rings · Earrings · Necklaces".

Editorial Rowslist

A landscape photograph beside the name as a large serif line, the blurb and an underlined link, sides alternating — a considered index for four to six collections.

Shop by piece

Dresses

Dresses

Wrap, column and off-shoulder, in wax and crepe.

Shop Dresses
Ankara

Ankara

Real wax prints, cut sharp.

Shop Ankara
Menswear

Menswear

Kaftans, agbada and heavyweight tees.

Shop Menswear
Bags

Bags

Full-grain leather, made in Aba.

Shop Bags
Hover Bannerbanner

One full-bleed photograph with the collection names set across it in large serif, a superscript count on each; hovering a name swaps the photograph to that collection's. Made for two to four collections with strong photographs.

Shop by wearerDressesMenswearAnkara
Dresses

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Slideshowslider

The reference hero: full-bleed photographs, the copy centred or set to a corner — an eyebrow (caption), the serif headline with its italic word, a sub line, a white button — and bottom-right a dark previous square beside a tile showing the NEXT slide with an arrow. Phones get a row of thin lines. One slide may play a video instead of its photo.

Ìfẹ́ Ankara wrap dress

The Ìfẹ́ wrap dress

Ties where you decide

A true wrap front — the fit adjusts to the body, not the size chart.

Shop the dress
Split Herosplit

An ivory copy field beside the campaign photograph — the page opens on type rather than a full-bleed picture, so the masthead stays solid. Several photographs rotate in the picture column with a numbered index.

Our story

Cut to you

An atelier making wax-print and contemporary pieces, to measure and off the rail.

Shop the range
Cut to you
Filmstrip Slideshowfilmstrip

The same full-bleed slideshow, navigated with a strip of slide thumbnails at the foot instead of the next-slide tile — the browse for a lookbook of four or five campaign photographs.

A woman in green ankara against a yellow wall

The season

Ankara, cut sharp

Real wax prints tailored in-house.

Shop now
Photo Mosaicmosaic

Four photographs in an uneven grid — two tall, two square — each captioned in small-caps serif the way the category tiles are. A lifestyle or values showcase; a tile with a link navigates.

Lookbook Pairslookbook

Editorial pairs: two large photographs side by side, each with its own serif caption and an underlined link; the pairs rotate on a slow clock with a thin progress line and arrows. Images pair up two at a time (an odd count ends on a lone centred panel).

The new season

The lookbook

A woman with a fan in ankara
SaturdayThe wrap dress, the mustard bag, the runner.Shop the look
A woman in a headwrap
The weddingAso ebi in one print from one bolt.Shop the look
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Social Feedsocial

A row of square pictures, each carrying a chip for the product it shows; a tile with product_ids opens the quick-view, a tile with a link navigates. The reference's "as seen on the gram".

A considered capsule, styled three ways.

Three looks, one season

New Collection
Just In
The Edit

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Appointmentdefault

"Questions? *Talk to us*": the enquiry form beside a photograph. Nothing is posted — submitting opens the store's WhatsApp (when a phone is set) or the visitor's mail app with the message composed, so every enquiry still arrives. The address, hours and lines sit beneath; a map only when a location exists and no photo is set.

Visit the atelier

Fittings, aso ebi orders and alterations.

Opens in WhatsApp
15 Adeniran Ogunsanya Street, Surulere, Lagos
Mon–Sat 10am–7pm Sun closed
Editorial (No Map)editorial

Centred facts for a store with no counter to visit: the email and phone as large serif lines, hours beneath, one button.

Talk to us

We love to talk clothes

Sizing, fabric, aso ebi orders — write or call, we answer every message.

Mon–Sat 10am–7pm Sun closed

Chat on WhatsApp